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Microsoft to bring Sync to other carmakers as Microsoft Auto in November

Thursday, May 8th, 2008 by admin

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Our experiences with Microsoft’s Sync in Ford cars has been mostly a comedy of voice-recognition errors (we’ll never forget our rental at CES blasting NWA in response to “Play artist: David Bowie”), but it looks like other automakers will be able to join in the confusing fun in November, when Microsoft’s exclusive contract with Ford runs out. Hyundai and Kia are the first to sign up for what’s now being branded Microsoft Auto, and while it’s not exactly clear what their versions of the system will look like, you can expect the same basic features as Sync, as well as some new capabilities like navigation and emergency-response services. Microsoft also says that Auto will be available for “general release to the automotive community,” which could lead to the inclusion of the OS on aftermarket gear as well. Let’s just hope they tune the system to figure out the difference between Ziggy Stardust and Eazy-E, eh?

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SYNC retrofit kit now available for 2008 Navigator, Mustang next

Saturday, May 3rd, 2008 by admin

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When Ford launched its new SYNC in-car communications system in the Ford Focus, the crew in Dearborn may not have known just how popular the option would prove to be. While the SYNC system has started to infiltrate the rest of the Blue Oval line, its integration is apparently not moving fast enough for many consumers. Doug White, Vehicle Personalization Marketing & Planning manager at Ford says, “Customers and dealers were telling us that we needed SYNC on our flagship SUV and we felt we needed to respond to those concerns as quickly as we could. They essentially said, ‘If you have it on Focus, why not Navigator.’” Sounds pretty reasonable to us. Considering that the Lincoln Navigator is the flagship product for Ford’s up-market brand, it should be available with all the best techno-goodies available in the Ford arsenal.

The retrofit kit is now a dealer-installed option for all 2008 model year Navigator and Navigator L models built after December 4, 2007. According to the press release, pasted after the break, the vehicle must have been factory equipped with the voice-activated navigation system and DVD entertainment system, included with the Elite Package. The integration is reportedly rather straightforward and uses the steering wheel buttons and works the same as other SYNC systems. The price? Just $550, making it seem a rather no-brainer as far as we’re concerned. Next in line for a SYNC accessory kit will be the Mustang.

[Source: Lincoln]